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Channel Insights: Leaders Weigh in on Partner Journey Success

Spur Reply and Impartner conduct channel leader research to find where channel leaders stand in the partner journey process and how they are approaching it.

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Channel success has never been more tied to the partner journey. In fact, 75% of revenue for companies hinges on their partner journey. However, a plethora of elements go into a successful partner journey, and, for many, the right path remains unclear.

To proceed, you must first understand the state of partner journeys. Impartner and Spur Reply surveyed channel leaders across a variety of organizations and various sales and marketing departments to find out.

Get the full report to learn about:

  • Where channel leaders stand in the partner journey process and how they are approaching it
  • The biggest hurdles channel leaders face when setting up an effective partner journey
  • What channel leaders are prioritizing today in their channel management strategy
  • What this all means for you