The entire premise of the channel is about leverage, doing more work with fewer people.
4 Key Things to Consider When You’re a Channel Leader
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Your Guide Through the Channel
CATEGORY
Sales
Creating Indispensable Partner Relationships in a Time of Uncertainty
The channel is changing faster than ever and the same is true for partner relationships.
How to Make Partners Powerful – Even When You Can’t Be There
With the rise in diagnoses, we are taking increased measures to maintain business continuity and protect the health of our employees.
Channel Enablement and Marketing for a New Decade
In a powerful new global study seven key trends have emerged that will set the pace for how top channel managers and marketers optimize the performance in 2020 and beyond.
Top 10 Ways Impartner Grows Customer Channel Revenue
Impartner’s 2019 customer survey reports an average channel revenue increase of 32.3%.
World-Leading Satellite Operator SES Chooses Impartner to Power Global Rollout of Partner Program
Impartner helped us engage with our partner ecosystem in a way we’ve never done before.
Top 3 Reasons Referral Programs Fail
You can’t just ‘set it and forget it’ and expect good, long-term results.
4 Differences Between Referral and Affiliate Programs
When reading a blog post recommending a brand, it’s not nearly as influential as if a friend recommended the brand.
4 Ways Sales Can Benefit from Referrals
The good technology solutions should help replicate and facilitate those processes to “institutionalize” and scale the process of driving referrals
How a Referral Partner Program Decreases SaaS Churn
These challenges partners face with traditional deal registration software leads to poor partner experience and disengagement with a company.
5 Tips for a Successful Referral Program
Referrals have the power to create an enormous amount of brand equity in prospects that are interested in your products and services.
Referral Tracking Software and Untapped Lead Generation
The evolution we saw in our example client shows the untapped potential that referrals have for lead generation.