We are all looking to improve our channel communications strategy. Don’t be fooled into thinking you can apply the same approach to prospects, partners, and customers.
5 Steps to Avoid When Communicating with Channel Partners
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Your Guide Through the Channel
CATEGORY
Marketing
How to Personalize Your Channel Communications With News on Demand
Adding the recipient’s name to newsletters hardly counts as personalization… well, not in this century anyway.
How to Stop Bribing Your Partners with MDF
We are in a state of revolution regarding partner programs. If you are still stuck on bribing your partners with Marketing Development Funds (MDF), we are here to tell you, there is a better way!